Seminars & Events

Pre-show pricing is available through Thursday, February 13th at 11:59pm CST.

On Site pricing begins Friday, February 14th.

HALLOWEEN SEMINARS

All seminars are available individually or in packages (see "Seminar Packages" tab).
  • Pre-show individual seminar price is $55/attendee through Thursday February 13th at 11:59pm CST.
  • On-site price from Friday February 14th is $65/attendee.
Thursday Halloween Seminars
  • Unlock the Secrets to Haunted Attraction Safety with the C.H.A.O.S Safety Course!
    Produced by The Haunted Attraction Association
    8:30am - 12:30pm
    Room 120
    HAA Members: $20, Non-Members: $75

    Get ready to elevate your haunted attraction safety standards and dive into the thrilling world of C.H.A.O.S on Thursday, February 27th, 2024! This dynamic and engaging course is your gateway to mastering the essentials of haunted house safety.Join industry experts for a comprehensive exploration of safety protocols, emergency preparedness, and best practices designed to keep both your guests and staff secure in the heart of the spine-chilling entertainment industry. C.H.A.O.S, the gold standard for haunted attraction safety, will guide you through a variety of essential topics, ensuring you're well-equipped for your CHAOS Certification.This course is more than just a certification—it's a journey into the core of safety excellence, preparing you to face the unique challenges of the haunted attraction world with confidence. Don't miss this opportunity to sharpen your skills and set your attraction apart before you experience the thrills of the Halloween & Attractions Show! Secure your spot now and be part of the ultimate safety training experience that will set the stage for your haunted house's success!

  • Enhancing Guest Experience: Mastering the Art of Pacing as Your Haunt Expands
    Bruce Stanton, Reign of Terror
    Thursday 11:15am - 12:15pm
    Room 123
    $55/attendee (pre-show)
    $65/attendee (on-site)

    Optimizing Guest Flow: Managing Timing Inside Your Haunted Event

    Timed ticketing is a great start, but managing guest flow throughout the event is crucial for a top-notch experience. Key strategies include:

    • Group Sizes and Entrance Timing: Determine ideal group sizes and staggered entry times, adjusting for busier nights.
    • Strategic Spacing: Use disguised "rescue" areas within the haunt to keep groups properly spaced, maintaining the suspense and actor performance.
    • Handling Challenges: Address slow-moving guests and troublemakers efficiently to avoid disruptions.
    • Communication: Equip key roles with the ability to identify and communicate potential issues promptly.
    • Proper flow management ensures a seamless and enjoyable experience for all guests.


  • The Krampus Playbook: A Case Study in Crafting the Ultimate Holiday Haunting Experience
    Nick Francis, Jess Francis, Marco D’Andrea
    Thursday 12:30pm - 1:30pm
    Room 123
    $55/attendee (pre-show)
    $65/attendee (on-site)

    Transforming a haunted house into a successful Christmas event requires more than just swapping pumpkins for presents. At Fear Columbus, Krampus: A Haunted Christmas Experience has become one of the most attended holiday haunts in the country by striking a careful balance between Christmas cheer and spine-chilling scares.

    In this case study, Nick and Jess Francis, along with their GM Marco D'Andrea, will share how they reimagined their haunted attraction to embrace a festive yet frightening theme. From set design and lighting to costumes, sound, and storytelling, discover how they created a fully immersive experience that blends the magic of Christmas with the terror guests expect. This seminar will provide practical insights into balancing two contrasting themes, creating a cohesive event, and finding the sweet spot that keeps guests coming back year after year.

  • Nightmare Tales: Surviving the Haunt Industry's Hardest Trials
    Allen Hopps - Dark Hour Haunted House
    Thursday 1:45pm - 2:45pm
    Room 132
    $55/attendee (pre-show)
    $65/attendee (on-site)

    Join us for Nightmare Tales: Surviving the Haunt Industry's Hardest Trials, an unmissable round table featuring some of the most renowned experts in the haunted attraction industry. Dive deep into the darker side of haunting as these veterans share their most harrowing experiences and reveal how they turned their worst days into enduring success stories.In this in-depth session, you’ll hear firsthand accounts of their most notable incidents or mishaps. More importantly, you'll gain valuable insights into the how and why behind these challenges, providing you with the knowledge to avoid similar pitfalls in your own haunted attractions.What Youll Learn:

    • Real-Life Horror Stories: Listen to candid stories of the toughest days faced by top haunt operators, from catastrophic failures to unexpected crises.
    • Survival Strategies: Discover the strategies and solutions these experts employed to overcome their darkest moments and keep their attractions running smoothly.
    • Lessons Learned: Understand the critical lessons learned from these experiences, helping you navigate and manage your own haunt with confidence
    • Interactive Q&A: Engage with the panel during an interactive Q&A session, allowing you to delve deeper into specific issues and gain personalized advice
  • Scream Team Essentials: Building an Unstoppable Haunted Attraction Crew
    Bart Butler, Michael Edwards, and Michael Caneva, of Terror in the Corn
    Thursday 1:45pm - 2:45pm
    Room 123
    $55/attendee (pre-show)
    $65/attendee (on-site)

    Join Bart Butler, Michael Edwards, and Michael Caneva, of Terror in the Corn, as they unveil the innovative strategies behind Terror in the Corn 's renowned Fright Squad initiative. They will share their insight, and explore the genesis, implementation, and transformative impact of Fright Squad, a revolutionary approach that not only makes our actors and staff feel important but also secures the best talent season after season while creating an 80% return rate. Unleash the power of team culture, retention tactics, and dynamic engagement methods, all condensed into a high-energy session designed to propel your haunted attraction to new heights. Don't miss this opportunity to revolutionize your team dynamics and elevate your haunt experience to unprecedented levels!

  • Frights & Insights: Mastering Haunted Attraction Safety
    Jim Werner, Pennhurst Asylum
    Thursday 3:00pm - 4:00pm
    Room 120
    $55/attendee (pre-show)
    $65/attendee (on-site)

    Prepare to unravel the secrets behind a safe and successful haunted attraction with Frights & Insights: Mastering Haunted Attraction Safety. This captivating and interactive hour-long session is led by Jim Werner, the president of the Haunted Attraction Association and the Operations Manager of the infamous Pennhurst Asylum.In this dynamic class, Jim will demystify the best practices for ensuring your haunted house is both thrilling and secure every night. From top to bottom, you'll learn the critical safety checks that are key to the overall success of your attraction. This isn't just about compliance—it's about creating an unforgettable experience that keeps your guests safe and eager to return.What You'll Gain:

    • Comprehensive Safety Checks: Dive deep into the essential safety checks that should be performed daily to maintain a secure environment.
    • Interactive Checklist Activity: Participate in a hands-on, let's-build-out checklist activity, creating a customized safety protocol tailored to your attraction.
    • Digital Takeaways: Walk away with valuable digital resources, including checklists and best practice guides, to implement in your own haunted house operations
  • Crafting an Engaging Pumpkin Patch and Jack O'Lantern Experience
    Jeremy Hastings - The Dead End Hayride & Bud Stross - The Dent Schoolhouse
    Thursday 3:00pm - 4:00pm
    Room 123
    $55/attendee (pre-show)
    $65/attendee (on-site)

    Many of us are focused on the scary side of Halloween, constantly striving to make the most terrifying experiences imaginable. But the not so scary side of the season has a massive following and an even greater potential audience from families with little kids to a much older crowd that would never enter a haunted attraction. Our panel of experts will discuss the huge financial upside to focusing on this family focused market with both daytime and nighttime events designed with everyone in mind!

  • Making an Interactive Experience - How we Produce Dead by Dark Hour
    Allen Hopps - Dark Hour Haunted House
    Thursday 3:00pm - 4:00pm
    Room 132
    $55/attendee (pre-show)
    $65/attendee (on-site)

    Let’s kill people! Dead by Dark Hour is a show we produced that had amazing results. Styled after a survival horror video game, the guests can be “killed” by the actors. Guests loved this twist on a normal haunted attraction, and even the most jaded patrons were excited by the added elements. This concept changed the haunt and how Dark Hour does off-season shows. Allen will lay out what mechanics are used and how the info is conveyed to guests- all the details to do it yourself! Interactive elements like this are a part of the future of haunted attractions.

  • Timmer's Top 10 Insider Secrets Every Haunted House Owner Should Know
    Timothy "Timmer" Gavinski, Author of The Itty Bitty Book Series
    Thursday 4:15pm - 5:15pm
    Room 123
    $55/attendee (pre-show)
    $65/attendee (on-site)

    After a five-year hiatus, Legendary Haunter Timothy Gavinski is returning to the TransWorld Halloween and Attractions Show with an exclusive session you won’t want to miss! In this groundbreaking seminar, Tim will unveil his Top 10 Business Strategies—insider secrets he’s never shared publicly until now.

    Whether you’re a seasoned haunted house operator or just starting in the industry, this session offers game-changing insights you can apply immediately to elevate your attraction. From attracting record-breaking crowds to maximizing profits, Tim’s tried-and-true methods are designed to give you a competitive edge.

    What sets Tim apart? His modular or "pop-up" attraction model. Each year, his team constructed an immersive haunted experience from scratch—only to tear it down and store it until the next season. Tim will explain how this innovative approach allowed him to minimize overhead, adapt to new locations, and keep audiences coming back year after year. Attendees will gain actionable knowledge on managing every aspect of a haunted house business, including:

    • Efficient Planning and Execution
    • Financial Management and Budgeting
    • Safety and Security Best Practices
    • Plus, Tim will share insights into his carefully crafted exit strategy—revealing how he transitioned out of the industry and retired successfully to sunny Timmer’s Beach in Florida.

    Why attend this seminar?

    • Learn from a proven industry legend with over 20 years of experience. Discover how to make your attraction profitable, sustainable, and unforgettable. Gain insider tips for preparing your business for long-term success—or even a lucrative exit.
    • Don’t miss this once-in-a-lifetime opportunity to learn directly from one of the Halloween industry’s most innovative pioneers. Whether you’re looking to break into the business, fine-tune your operations, or set yourself up for the future, Tim’s Top 10 Secrets will provide the tools you need to succeed.
  • Scenic Painting: Mastering the Technique of Turning Sets into Vibrantly Realistic Environments
    Christopher de Troy
    Thursday 4:15pm - 5:15pm
    Room 132
    $55/attendee (pre-show)
    $65/attendee (on-site)

    Join me in this Informative motivating Seminar that will leave you feeling energized, fully confident and ready to create your next scenic masterpiece. I am extremely excited to share my 35+ years as a professional scenic artist in the Entertainment Industry to help fill your “tool kit” with the tried-and-true tricks and treatments that set the tone for a real immersive environment. Let me help you nurture your artistic skill set by guiding you with valuable inspiration on choices of color, materials, texture, tools, application techniques, and LAYERS! Learn the simple most often forgotten steps, paint illusions and surface prep that bring your sets to life. Remember, it’s all just a bunch of Hocus Pocus!

Friday Halloween Seminars
  • Photography for Haunted Attractions: Techniques to Capture the Scare
    Rania Peet - Markoff's Haunted Forest
    Friday 11:15am - 12:15pm
    Room 123
    $55/attendee (pre-show)
    $65/attendee (on-site)

    Photography is an art form, and taking great photos in a low-light haunt setting is never easy. Join me as we delve into essential photography techniques, equipment recommendations, and the transformative impact of lighting and special effects. We'll also explore the captivating world of time-lapse photography and how it can set your haunted attraction apart. Whether you are a budding photographer, designer, or haunt owner preparing for a photo shoot, learn how to face the challenges of capturing stunning visuals that leave a lasting impression.

  • Mastering Terror: Crafting Haunted House Layouts for Maximum Fear
    Jon Cooke - Plague Productions
    Friday 11:15am - 12:15pm
    Room 132
    $55/attendee (pre-show)
    $65/attendee (on-site)

    Join us for an engaging seminar where we’ll dive into the essential tips, tricks, and methods behind designing world-class haunted houses. You’ll learn how to balance key factors like throughput, safety, and logistics, while maximizing space, actors, and scares. Discover how meticulous planning and layout can make or break the experience—because while the devil is in the details, the magic lies in how everything comes together to create an unforgettable atmosphere. Whether you're a beginner or a seasoned pro, this session will provide you with the tools to elevate your haunted house design to the next level.

  • Insuring the Scare: Making Your Haunt an Insurance All-Star
    The Haunted Attraction Association
    Friday 12:30pm - 1:30pm
    Room 120
    $55/attendee (pre-show)
    $65/attendee (on-site)

    Attendees of this dynamic 55-minute seminar will leave equipped with actionable insights to elevate their haunted attraction's safety standards, operational protocols, and insurability. Presented by the Haunted Attraction Association, this session emphasizes how to prove your haunt is as safe as possible while clearly communicating to guests the assumed risks they take when entering.

    Key takeaways include:

    • Insurance Industry Perspectives: Understand what insurers prioritize and how they evaluate haunted attractions. (includes a deliverable punch list) Built with help from Industry Insurance companies.
    • Safety Standards: Gain knowledge of best practices for signage, waiver language, and the strategic use of cameras and recordings for documentation and guest interactions.( delivers downloadable sample waiver and warning sign language)
    • Policy & Procedure Crafting: Learn to design robust policies and procedures that align with industry expectations and reduce liability exposure. ( a Punch list of must have policies and procedures every haunt should have in play regardless of size)
    • Risk Management Excellence: Master strategies to identify, assess, and mitigate risks effectively.
    • Communicating Assumed Liability: Learn how to make guests aware of the inherent risks involved while demonstrating your commitment to their safety. (strategies to get the message across)

    This seminar’s interactive Q&A ensures you’ll walk away with tailored advice to make your attraction an insurance all-star.cerns and getting personalized advice.

  • Strategies for Attracting and Retaining Staff in the Haunted Attraction Industry
    Alex Armstrong & Rachel Armstrong - Netherworld Haunted House & Jess Francis - Fear Columbus Haunted House
    Friday 12:30pm - 1:30pm
    Room 123
    $55/attendee (pre-show)
    $65/attendee (on-site)

    Staffing is one of the most critical challenges for any seasonal event—or any business, period! Join the key team members behind NETHERWORLD Haunted House and FEAR Columbus as they share proven strategies for recruiting top talent and building a loyal workforce that returns year after year. Discover a multi-faceted approach to finding great employees and retaining them for future seasons!"

  • Sculpting Screams: A Haunter’s Guide to Carving Foam
    Jimmy Dilley - Nightmare on 13th
    Friday 12:30pm - 1:30pm
    Room 132
    $55/attendee (pre-show)
    $65/attendee (on-site)

    A haunters guide to foam carving!

    As haunters our ultimate goal is to create worlds that submerge our guests into our fantastical nightmares and there’s no material greater to do that than FOAM!!!

    In this foam carving master class we will take you from the basics of foam carving all the way through advanced tactics that’ll will WOW and amaze your guests!

    In this class we will cover tools, materials, coatings, planning and execution! So Whether you’re looking to sculpt a beautiful set or carve a giant monster this class Will help you look at foam carving in a whole new light!

  • Insuring the Scare: Making Your Haunt an Insurance All-Star
    Jim Warner Pennhurts and The Haunted Attraction Association
    Friday 12:30pm - 1:30pm
    Room 120
    $55/attendee (pre-show)
    $65/attendee (on-site)

    Attendees of this dynamic 55-minute seminar will leave equipped with actionable insights to elevate their haunted attraction's safety standards, operational protocols, and insurability. Presented by the Haunted Attraction Association, this session emphasizes how to prove your haunt is as safe as possible while clearly communicating to guests the assumed risks they take when entering.

    Key takeaways include:

    • Insurance Industry Perspectives: Understand what insurers prioritize and how they evaluate haunted attractions. (includes a deliverable punch list) Built with help from Industry Insurance companies.
    • Safety Standards: Gain knowledge of best practices for signage, waiver language, and the strategic use of cameras and recordings for documentation and guest interactions.( delivers downloadable sample waiver and warning sign language)
    • Policy & Procedure Crafting: Learn to design robust policies and procedures that align with industry expectations and reduce liability exposure. ( a Punch list of must have policies and procedures every haunt should have in play regardless of size)
    • Risk Management Excellence: Master strategies to identify, assess, and mitigate risks effectively.
    • Communicating Assumed Liability: Learn how to make guests aware of the inherent risks involved while demonstrating your commitment to their safety. (strategies to get the message across)

    This seminar’s interactive Q&A ensures you’ll walk away with tailored advice to make your attraction an insurance all-star.cerns and getting personalized advice.

  • Building Fear: Massive Sets for Indoor and Outdoor Haunted Attraction
    Nick Markoff - Markoff's Haunted Forest
    Friday 1:45pm - 2:45pm
    Room 120
    $55/attendee (pre-show)
    $65/attendee (on-site)

    Markoff's Haunted Forest takes the saying "Go big or go home" to heart. For over 30 years, our outdoor attraction has specialized in building massive, unique structures designed to intimidate and immerse visitors. We invite you to learn the tricks of the trade behind acquiring the proper building materials, the tools required for installation, and the kind of team it takes to build greatness. From planes and trains to Viking ships, we'll reveal the secrets behind constructing massive sets that transport your patrons to another dimension.

  • Unlock Alternative Revenue Streams: Profiting from Midway Games and Experiences
    Aaron Smith - Niles Scream Park & Bud Stross - The Dent Schoolhouse
    Friday 1:45pm - 2:45pm
    Room 123
    $55/attendee (pre-show)
    $65/attendee (on-site)

    The people have spoken! The demand to have more than just a haunted house at your location is becoming more prominent! Don’t be left in the dark when it comes to other forms of entertainment. Become a “Frightful NightFULL” destination of various experiences to keep your customers entertained and at your attraction all night while profiting from their elevated amusement!

    This seminar will outline many different experiences (past and present) that have been implemented at both the Niles Scream Park and The Dent Schoolhouse while giving credit to other haunted attractions for concepts that may be suitable for your attraction. These experiences will focus on Midway Games, Concessions, Gift Shops, Side Attractions and alternative methods of increasing profits at little to no cost

  • How much “SCARE” footage does your Haunt have? Maximizing the Fright-Factor in limited space!
    John Denley - Boneyard Productions
    Friday 1:45pm - 2:45pm
    Room 132
    $55/attendee (pre-show)
    $65/attendee (on-site)

    Whether you’re running smaller individual haunts or mega-haunts made of different themes, this class is for you! With over 35 years of creating haunts around the world, I will share my secrets and techniques that will help maximize your space without breaking the bank! We will discuss and see examples of:

    1. Design techniques and common mistakes to avoid.
    2. How to add more scares in smaller spaces.
    3. How to make your show appear larger!
    4. How to reduce payroll!
    5. How to make more money from your existing show!It doesn’t matter whether you’re new to the industry or a well-established haunted house or hayride, I can help you take things to the next level. You can’t afford to miss this class that I have jampacked with frightful information!
  • Critical Topics In Haunted Attraction Ownership and Management: What You Need To Know to Thrive and Survive!
    Ben Armstrong - Netherworld Haunted House
    Friday 3:00pm - 4:00pm
    Room 123
    $55/attendee (pre-show)
    $65/attendee (on-site)

    Starting a haunted attraction and transforming it into a thriving business is no easy task. This seminar dives deep into the critical factors you need to master for long-term success and sustained growth. Learn how to navigate challenges, avoid common pitfalls, and unlock your event's full potential to captivate audiences year after year.

  • Unlocking Success: Proven Methods to Elevate Your Attraction’s Marketing & Branding (Sell More Tickets and Grow Your Audience)
    Brad Weinstein - Newbridge
    Friday 3:00pm - 4:00pm
    Room 132
    $55/attendee (pre-show)
    $65/attendee (on-site)

    Want to learn how to dramatically improve your attraction’s marketing & branding so you can sell more tickets (and grow your fan base) in 2025? This fast paced seminar is designed to help people of all experience levels (newbies to industry veterans) and will cover a spectrum of tactics, tips, and methods you should know for this upcoming season. With over a decade of experience that includes top attractions and brands (such as Disney World and Google) Brad Weinstein will share valuable insights and takeaways with you that will make the small cost of this seminar more than pay for itself!

    Topics covered in this seminar include:

    • Critical factors to keep in mind when developing and shaping your attraction’s brand (to increase success).
    • Why your marketing is probably not as effective as it should be (and how to fix it).
    • Expensive marketing mistakes you should avoid.
    • Strategic tweaks you can make to your ads and messaging to increase success (small tweaks can make a big difference).
    • How to adjust your marketing elements to increase long term success.
    • Insights on how to create the right brand personality & ads for your specific audience and market (to grow your fan base).
    • And more!
  • Building an Insanely Skilled Makeup Team for Your Haunted Attraction!
    Aryn Stross - The Dent Schoolhouse
    Friday 3:00pm - 4:00pm
    Room 120
    $55/attendee (pre-show)
    $65/attendee (on-site)

    This class delves into building and leading a team of talented makeup artists and costumers to bring unforgettable haunted house characters to life. Discover where to find skilled individuals, the value of comprehensive training, and how to unify your team under a shared creative vision. Learn how to inspire passion, encourage creativity, and foster teamwork to craft immersive creatures that captivate your audience

  • DISGUSTING Walls? 10 Quick Tips to Grime Up Your Haunted Attraction!
    Teddy Summers - OuterWorlds
    Friday 4:15pm - 5:15pm
    Room 120
    $55/attendee (pre-show)
    $65/attendee (on-site)

    The final 10% of any project can be the hardest to conceptualize. Those gross details and decaying walls may seem random, but there is an art to creating constisently nonconsistent grime in your attraction. I’m here to assist you in making the right decisions, and finding the right materials, tools and mindset when adding those final details, to ensure that your sets, and props have that extra bit of YUCK to lock in customer immersion, and ensure that your work looks professional!

  • Attracting and Managing Massive Crowds at Your Attraction
    Jim & Gene Schopf - Field of Screams
    Friday 4:15pm - 5:15pm
    Room 123
    $55/attendee (pre-show)
    $65/attendee (on-site)

    Two of the biggest challenges for haunted attraction owners are attracting large crowds and delivering an unforgettable experience once they arrive. In this seminar, the owners of the acclaimed Field of Screams, known for its HIGH attendance, will reveal their tried-and-true strategies for managing massive throughput without sacrificing quality or scares. Discover how to handle high guest volumes efficiently while creating a show that keeps visitors screaming for more—and coming back year after year!

  • Introduction to Molding and Casting
    Alex Lohmann - When Hinges Creak
    Friday 4:15pm - 5:45pm
    Room 132
    $80/attendee (pre-show)
    $95/attendee (on-site)

    Unlock the secrets of mold making and casting. Perfect for enthusiasts and professionals alike. Alex will guide you through the fundamentals of creating custom molds and casting your very own props. Whether you're into model-making, cosplay, or other creative projects, this seminar will equip you with essential skills and techniques. Key Topics Covered:

    • Overview of Mold Making: Learn about different types of molds and their applications.
    • Materials and Tools: Discover the essential materials and tools needed for successful mold making and casting.
    • Step-by-Step Demonstrations: Watch as Alex demonstrates key techniques, from preparing your model to pouring the casting material.
    • Tips and Tricks: Gain insider tips on how to avoid common pitfalls and achieve professional-quality results.

    By the end of this seminar, you'll have the knowledge and confidence to start creating your own custom props and take your projects to the next level. Don't miss this opportunity to learn from a seasoned expert and connect with fellow creators!

Saturday Halloween Seminars
  • Fun with Phobias
    Allen Hopps - Dark Hour Haunted House
    Saturday 10:15am - 11:15am
    Room 123
    $55/attendee (pre-show)
    $65/attendee (on-site)

    We will explore 15 phobias that can be exploited in haunted attractions and go over a few examples for each of how to use them in your show.

  • Foundations of Fear Part 1:The BEGINNERS conversation to Developing, Starting, and Sustaining Your first 5 Years in Today’s Haunted Attraction Market
    Spencer Terry - Fear Factory Haunted House
    Saturday 10:15am - 11:15am
    Room 132
    $55/attendee (pre-show)
    $65/attendee (on-site)

    The BEGINNERS conversation to Developing, Starting, and Sustaining Your first 5 Years in Today’s Haunted Attraction Market (optional 2 part series). Change is in the air for our industry, and we're seeing shifts from consumers and the overall industry. If you're thinking of opening an attraction, small or large, join Fear Factory Utah GM/Equity Owner and Haunted Attraction Association President Spencer Terry, as he lays out plans to open an attraction successfully in today’s changing market.

  • Halloween to Ho Ho Ho: Multiple Holiday Design
    Scott Swenson,Scott Swenson Creative Development
    Saturday 10:15am - 11:15pm
    Room 120
    $55/attendee (pre-show)
    $65/attendee (on-site)

    Halloween events now start in late August and Christmas/Winter Holiday events begin in early November. For organizations, like haunted houses, holiday attractions, theme parks, zoo's or event operators this decreased changeover time can be challenging, both physically and financially. This workshop shares real world case studies and practical advice on how to save time and money by designing Halloween and Christmas installations at the same time. This holistic approach can encourage cross utilization of space and assets while reducing the effort needed to change seasons in a week. Even certain cast members can be utilized for both holidays. The trick is to stop thinking about the Halloween and Christmas as separate entities and more like “act one and act two of the same play”.

  • Foundations of Fear Part 2:An ADVANCED conversation of Forecasting, Growing, Sustaining, Marketing, Safely Operating and Creating Customer Content in Your Haunted House Market
    Spencer Terry - Fear Factory Haunted House
    Saturday 11:30am - 12:30pm
    Room 132
    $55/attendee (pre-show)
    $65/attendee (on-site)

    An ADVANCED conversation (and expanded content of the previous seminar) of Forecasting, Growing, Sustaining, Marketing, Safely Operating and Creating Customer Content in Your Haunted House Market. Opening a haunt is easy-but how do you create a place that customers and staff are dying to be a part of, while making it financially successful? How do you turn it into your ONLY job? Join Fear Factory Utah GM/Equity Owner and Haunted Attraction Association President Spencer Terry, in this unique two-part seminar to drill down and unveil some of the biggest learning moments of one of the consistently voted top attractions in the world.

  • Predicting 2025: Emerging Trends that will shape the Haunted Attraction Business this Season!
    Ben Armstrong - Netherworld Haunted House, Chris Stafford - Thirteenth Floor Entertainment Group & TJ Mannarino - Universal Studios Halloween Horror Nights
    Saturday 11:30am - 12:30pm
    Room 123
    $55/attendee (pre-show)
    $65/attendee (on-site)

    What will the 2025 season bring? Join leaders from some of the largest and most successful attractions in the world as they share their predictions for the upcoming year. Discover the innovative ideas, groundbreaking projects, and creative trends they are planning to captivate and thrill customers this Fall. Get insider insights into what’s next for the industry and learn strategies you can adapt to make your own event stand out in the ever-evolving world of haunted attractions

  • Creating and Training Powerful Icon Characters for your Halloween Event
    Alex Woday, Hell's Gate Haunted House & Island Chance- Netherworld Haunted House
    Saturday 11:30am - 12:30pm
    Room 120
    $55/attendee (pre-show)
    $65/attendee (on-site)

    No matter how terrifying your attraction may be, it’s only a stage for your extraordinary acting team! Discover what it takes to build a thriving acting culture from trainers and managers of some of the nation’s most renowned haunts. Learn proven techniques to develop a cohesive, high-performing team and, most importantly, how to craft unforgettable icon characters that will leave a lasting impression on your guests

  • Creating Colossal Creatures and Intense Environments!: Build Massive Props and Wild Sets With Inexpensive Materials
    Ryan Visingard - Woods of Terror
    Saturday 12:45pm - 1:45pm
    Room 120
    $55/attendee (pre-show)
    $65/attendee (on-site)

    Building elaborate, highly detailed monsters and sets does not need to break the bank. In this course, I will share how you can use unexpected materials that are low-cost but still create the desired look of a top-notch design. Join me as I share the tricks I have learned over the years to make the colossal creatures and scenery that haunt enthusiasts crave, while keeping within your budget.

  • Maximizing Profits: Leveraging Gift Shops, Food, and Photography for Serious Revenue!
    Billy Messina - Netherworld Haunted House, Kyle Laflamboy - Hell's Gate Haunted House & Mike Henrie - Nightmare on 13th, John Eslich, Factory of Terror/Akron Schoolhouse and Lab
    Saturday 12:45pm - 1:45pm
    Room 123
    $55/attendee (pre-show)
    $65/attendee (on-site)

    Any Haunted House owners knows that the primary source of revenue to your haunted attraction is selling tickets. But getting even more cash from your customers with Gift Shops, Food and Photos can really add to your bottom line and greatly improve the overall guest experience. In this seminar our panel of experts will discuss the best techniques for adding addition revenue streams that also make your guests love your event even more!

  • The Art of Horror - Brutal Realism in Scenic Painting, Prop Fabrication and Haunted Attraction Detailing.
    Brian Demski - Demski Creations
    Saturday 2:00pm - 3:00pm
    Room 123
    $55/attendee (pre-show)
    $65/attendee (on-site)

    A well-trained artist can tell a real horror story with careful prop selection and fabrication, aging and detailing secrets, and a good eye for nightmarish realism. Join Brian Demski as he dives deep into the world of telling brutal stories with the experienced application of multiple techniques that when properly mastered, can take your Haunt to a whole other level of twisted detail!

  • The Sound of Fear: Expert Tips for Creating Immersive Audio Experiences in Haunted Houses
    Max Armstrong/Netherworld Haunted Attractions & Marco, D’Andrea/Fear Columbus. Moderated by Nick Francis, Fear Columbus
    Saturday 2:00pm - 3:00pm
    Room 132
    $55/attendee (pre-show)
    $65/attendee (on-site)

    Sound is one of the most powerful tools for creating an unforgettable haunted attraction, yet it’s often overlooked or underutilized. In this panel discussion, Max Armstrong from Netherworld Haunted Attractions and Marco D’Andrea from Fear Columbus will share their expertise on using sound to elevate your haunt, immerse your guests, and amplify scares.

    From ambient soundscapes and directional audio to triggered effects and the psychology behind sound design, this session dives into practical techniques and real-world examples from two industry leaders with extensive experience in audio. Moderated by Nick Francis, the discussion will provide tips for creating cohesive, impactful soundscapes that enhance storytelling, set the mood, and deliver a fully immersive experience for your guests. Whether you’re a seasoned pro or just beginning to incorporate sound design into your haunt, this seminar will provide actionable insights to make your attraction sound as terrifying as it looks.

  • FrightTok Fundamentals- The Ultimate Guide for Business Growth on TikTok
    Spookyworld Presents Nightmare New England -Jillian DeNamur (Zombae Undead )& MadWorld Haunted Attractions
    Saturday 2:00pm - 3:00pm
    Room 120
    $55/attendee (pre-show)
    $65/attendee (on-site)

    You’ll have the team at MadWorld Haunted Attractions and Zombae Undead- showcasing their secrets to TikTok success.

    In today’s digital age, TikTok isn’t just for dance challenges—it’s a powerful tool for businesses looking to boost their visibility, connect with new audiences, and drive sales. In this dynamic class, we’ll guide you step-by-step through the process of using TikTok to grow your business, from creating engaging content to mastering algorithms and leveraging trends.

    Whether you’re just starting or looking to refine your TikTok strategy, FrightTok will give you the knowledge and confidence to take your business to the next level. Learn how to craft viral-worthy videos, build an authentic community, and turn your TikTok presence into real-world results.

    By the end of the course, you’ll have the skills to:

    • Develop a TikTok content strategy tailored to your brand
    • Create engaging videos that resonate with your target audience
    • Utilize TikTok’s unique features (like trends, challenges, and ads) to drive growth
    • Analyze performance and adjust your approach for maximum impact

    No more “ghosting” your TikTok potential—let’s make your business the next viral success!

  • Chaos and Shadow - Use Theatrical Tricks and Special Effects Techniques to Rock Your Haunt Lighting!
    Jake Farmer - Effects To Go
    Saturday 3:15pm - 4:15pm
    Room 132
    $55/attendee (pre-show)
    $65/attendee (on-site)

    This fun and upbeat presentation will take a look at lighting basics and help you understand how much lighting impacts the guest experience in your attraction. We'll talk basic techniques, colors, effects, and ways lighting can "save the day" when building your attraction. It's not rocket science - it's just knowing how to create perspective. Once you understand some basic theatrical principles of lighting you'll be equipped to make your show look its absolute best!

  • 61 Weird Ideas To Make your Haunted Attraction More Successful!
    Ben Armstrong - Netherworld Haunted House, Allen Hopps - Dark Hour Haunted House & John Laflamboy - Hells Gate Haunted House
    Saturday 3:15pm - 4:15pm
    Room 123
    $55/attendee (pre-show)
    $65/attendee (on-site)

    Sometimes, incredible success is born from the craziest ideas! In this fast-paced seminar, four wildly imaginative haunt owners will share the amazing concepts that led to their biggest wins. They'll also unveil fresh, innovative ideas that just might inspire your next big success. Get ready for a session packed with creativity, energy, and practical insights to help you take your haunt to the next level

  • Undressing Distressing: Transforming Costumes with Aging, Alteration, and Detail
    Katie Lane
    Saturday 3:15pm - 4:15pm
    Room 120
    $55/attendee (pre-show)
    $65/attendee (on-site)

    Discover simple and cost-effective techniques for transforming costumes into realistic, aged pieces, or altering clothing into stunning period ensembles. Learn how to add intricate embellishments that elevate your wardrobe's detail and appeal. This seminar will also guide you through the basics of building a versatile costuming collection and share expert tips for finding the perfect items to complete your vision

Seminars Sponsored By

The Haunted Attraction Association - The Official Association of the Haunted House Industry

All TransWorld Trade Shows Interactive Entertainment Show seminars are intended solely to provide information to the participants. Results derived by utilizing the information may vary and are not guaranteed. Neither TransWorld Trade Shows, nor the seminar presenters assumes any legal liability or responsibility regarding the content and examples presented.

All Seminars and Event Payments are Final at the Time of Purchase. Seminars and Events are non-refundable and non-transferrable. Attendees must be at least 10 years old. Kids between 10-15 years old need to have a copy of their birth certificate. Kids 16 and older need a driver's license or a government issued ID. A valid photo ID for every attendee is required for entry.

Absolutely NO recording devices permitted in any of our seminars!

CHRISTMAS SEMINARS

Christmas Seminars are sold in packages (see "Seminar Packages" tab) and individually.
  • Pre-show individual seminar price is $55/attendee through Thursday February 13th at 11:59pm CST.
  • On-site price from Friday February 14th is $65/attendee.
Thursday Christmas Seminars
  • Illuminating Success: How to Create a Drive-Through or Commercial Holiday Light Show
    Tom Betgeorge, Magical Light Shows
    Thursday 11:15am - 12:15pm
    Room 127
    $55/attendee (pre-show)
    $65/attendee (on-site)

    Learn the essentials of creating a successful drive-through or commercial holiday light show in this practical and inspiring seminar. From design concepts and layout planning to technical logistics like lighting, animation, and synchronized music, we’ll cover the most important aspect of turning your festive vision into a reality. Discover tips on budgeting, marketing, and ensuring a seamless visitor experience to make your display a standout attraction. Whether you're starting from scratch or enhancing an existing show, this session will guide you through the process step by step.

  • Unleash Creativity: Create Music, Sound Effects, Characters, and Stories with AI
    Jeffrey Holmes, Iron, Wood & Glitter
    Thursday 12:30pm - 1:30pm
    Room 127
    $55/attendee (pre-show)
    $65/attendee (on-site)

    Discover how AI can supercharge your creativity in this dynamic workshop. Learn to create studio-quality music, professional voice overs, custom sound effects, character concepts, short videos, and compelling story ideas—even if you think you’re "not creative." We’ll also explore the quirks of working with AI and discuss ethical considerations to ensure responsible and community-minded use of these powerful tools. Perfect for creators of all skill levels looking to harness the potential of AI.

  • Glitter & Glow: Creating Strong Vibes with Color
    Jeffrey Holmes, Iron, Wood & Glitter
    Thursday 1:45pm - 2:45pm
    Room 127
    $55/attendee (pre-show)
    $65/attendee (on-site)

    Use color to increase guest happiness! This class will show you how to develop a commercial Christmas event focusing on color to create the perfect guest experience for your target audience. You already must buy Christmas lights, why not buy the colors that will make your guests choose you over your competition?

    Key Takeaways:

    • How colors create repeat customers
    • Using color palettes to elicit specific feelings
    • Creating “drama” with color
    • Identifying the wrong color
    • The two, most powerful, secret colors that everyone forgets
  • The Art of Gift Shop Product Merchandising
    Shane Dabbs, Santaland
    Thursday 3:00pm - 4:00pm
    Room 127
    $55/attendee (pre-show)
    $65/attendee (on-site)

    A Holiday Gift Shop should captivate visitors with exclusive items that embody the spirit of your event while driving sales and maximizing profits. Stocking the right products can transform your shop into a revenue powerhouse. But it takes more than just stockings, candy canes, and chocolate-covered Santas to make it happen.

    Join Shane Dabbs of Santaland as he reveals must-have products and insider tips that will have your merchandise practically selling itself. Learn how to create a shopping experience that boosts your bottom line effortlessly.

  • The Business of Holiday Beauty: Commercial Design 101
    Stacey Jordon, Envirolume / Decor IQ
    Thursday 4:15pm - 5:15pm
    Room 127
    $55/attendee (pre-show)
    $65/attendee (on-site)

    Description Coming Soon

Friday Christmas Seminars
  • L.I.T.E. LIGHTING INSTITUTE TECHNOLOGY EDUCATION
    Tuesday 10am-6pm
    Wednesday 9am-5pm
    Thursday 9am-1pm, Flamingo Bowl Party 5:30pm-7:30pm
    Friday 9:00am- 10:30am Town hall style meeting and wrap up
    $295/attendee (pre-show)
    $325/attendee (on-site)

    L.I.T.E. Lighting Institute Technology Education
    Unlock the key to success in the lighting industry

    Training and Educational Resources
    Sales and Marketing Support
    Wholesale Pricing on Lights and Materials

    Join us Feb 26, 27th and 28th for the BEST Seminars in The Architectural, Decorative and Seasonal Lighting Industry, All Lead by Seasoned Veterans Specific to the Trade!

    • Landscape Lighting Sales, Marketing and Installations Seminars.
    • Christmas Lighting and Decorating Sales, Marketing and Installations Seminars.
    • Business Development and Useful Tools Seminar.
    • Permanent RGB Lighting Sales, Marketing and Installations Seminars.
    • Learn how to ADD Profits to your Bottom Line by adding Lighting Services.
    • Numerous Seminars to Choose From! Attend Some or Attend Them ALL.
    • 2 Hour Social Event With Food, Drinks, Bowling, Networking and Fun Included on Thursday Evening.
    • Includes the TransWorld Show Floor Pass

    COST $295 (Before February 13th, after that date the cost is $325)

    Lighting Institute Technology Education

  • From a Hustle to a Business: A Beginner’s Guide to Incorporating
    Luke Jenson, Holiday Designs
    Friday 11:15am - 12:15pm
    Room 127
    $55/attendee (pre-show)
    $65/attendee (on-site)

    Ready to take the leap from informal work to an established business? This course is for individuals currently working in an unincorporated capacity who want to learn the basics of formalizing their business structure.

    Drawing on over 15 years of real-world experience, this session will provide practical insights into the process of incorporation, including:

    • The benefits of incorporating and how to choose the right structure (LLC, S-Corp, etc.).
    • Steps to register your business and establish credibility.
    • How to separate business and personal finances for better financial management.
    • Basics of branding to create a professional and recognizable business identity.
    • Developing a simple business plan to guide your growth.
    • A high-level overview of tax and insurance essentials for newly incorporated businesses.

    Disclaimer: While this course is not a substitute for professional legal or tax advice, it offers actionable, experience-based guidance to help you confidently transition into a formal business structure and set the foundation for future success. I am not a lawyer, CPA, or insurance agent, and the advice or guidance provided in this seminar is for educational purposes only. Laws, tax codes, and insurance requirements vary by jurisdiction and can change over time. Before implementing any information or strategies discussed in this seminar, you should consult with a qualified lawyer, CPA, or insurance agent who is licensed and registered in your area to ensure compliance with local regulations and requirements.

  • Lighting Up the Holidays: Commercial Décor Masterclass
    Stacey Jordon, Envirolume / Decor IQ
    Friday 12:30pm - 1:30pm
    Room 127
    $55/attendee (pre-show)
    $65/attendee (on-site)

    Description Coming Soon

  • Light Show Advertising: Captivating Customers and Driving Sales
    Vinny Bittinger
    Friday 1:45pm - 2:45pm
    Room 127
    $55/attendee (pre-show)
    $65/attendee (on-site)

    Advertising is a unique challenge in itself. You could have the most spectacular show or display in the world, but without effective promotion, no one will know about it—and that means no profit. In this class, we’ll explore proven tactics that have stood the test of time. Learn how to market effectively to your customers and maximize your profits.

  • Dynamic RGB & RGBWW - Turning ordinary holiday lighting displays into interactive, memorable experiences
    Erik Terkelsen, Holidynamics
    Friday 3:00pm - 4:00pm
    Room 127
    $55/attendee (pre-show)
    $65/attendee (on-site)

    Want to set yourself apart from your competition? During this course, you will learn how to go from ordinary to extraordinary using Dynamic RGB and RGBWW products from Holidynamics. No app! No hassle! Everything is controlled using a simple radio frequency remote.

Saturday Christmas Seminars
  • When the lights don't do what you expect - troubleshooting issues from A to Z
    David Peace,Experience Lights and Marcus Ledet , Light -O- Rama
    Saturday 10:15am - 11:15am
    Room 127
    $55/attendee (pre-show)
    $65/attendee (on-site)

    Join David Peace from Experience Lights and Marcus Ledet from Light-O-Rama as they guide you through the art of diagnosing and resolving common challenges in light shows. This class will help you identify the root cause of issues, whether it’s a physical connection failure, power delivery problem, or configuration error. You’ll learn practical, systematic troubleshooting techniques and gain the confidence to address lighting hiccups like a pro. By the end, you’ll have the tools and knowledge needed to keep your light show running smooth.

  • Create Mind Blowing Effects with Projection Mapping
    Jorden Nash,Nash Creative, LLC
    Saturday 11:30am - 12:30pm
    Room 127
    $55/attendee (pre-show)
    $65/attendee (on-site)

    Projection mapping is an incredible technology that allows you to transform any surface into a dynamic canvas for storytelling. This cutting-edge tech involves the use of projectors to create unbelievable, moving, and interactive elements as you've never seen before. This course will cover projection and playback technology, a live demonstration of creating a projection map, and a brief walk-through of animated content creation using Adobe After Effects. Time permitting, we will also touch on how AI can help with the content creation process. Join us to learn how to create an immersive and engaging experience that will captivate and inspire your audience!

  • Getting Started with xLights: A Beginner's Guide to Animated Light Shows
    Tom Betgeorge, Magical Light Shows
    Saturday 12:45pm - 1:45pm
    Room 127
    $55/attendee (pre-show)
    $65/attendee (on-site)

    Unlock the magic of animated light displays. This seminar is perfect for newcomers eager to dive into the world of synchronized lighting. Learn the fundamentals of xLights software, including creating sequences, mapping layouts, and syncing lights to music. This session will provide you with the tools and confidence to bring your vision to life. No prior experience required—just your imagination!

  • Take Your Show up a Notch with Non-traditional Elements
    Jorden Nash, Nash Creative, LLC
    Saturday 2:00pm - 3:00pm
    Room 127
    $55/attendee (pre-show)
    $65/attendee (on-site)

    Light shows are awesome, but what's next? Push your creativity by using the latest in cutting edge tech with non-traditional elements. By attending the class, you'll learn how to add elements to your show like DMX flood lights, moving heads, special FX, and video. We'll also chat about DMX and how to control and program all of these new toys through xLights. We’ll do a deep dive into how to get all of these extra elements set up, cabled, programmed and synced up to your existing show.

  • Make it Memorable: Creating Unique Santa Experiences on a Budget
    Scott Swenson, Scott Swenson Creative Development
    Saturday 3:15pm - 4:15pm
    Room 127
    $55/attendee (pre-show)
    $65/attendee (on-site)

    The tradition of meeting Santa Claus and getting the annual family photo is deeply ingrained in our collective psyche. But don’t panic, creating an interactive visit with Santa Claus that is unique to your brand doesn’t need to be expensive. This session will explore options that can be implemented with any budget. Learn how to make a visit with Kris Kringle fun and memorable without investing in gigantic scenic pieces or high tech equipment. Guests who experience these memorable moments are more likely to buy their photos and perhaps even additional related merchandise. This creates a “win-win” scenario. The guest experience improves and the per cap spending increases. Discover the magic of a playful and profitable Santa Claus experience!

All TransWorld Trade Shows Interactive Entertainment Show seminars are intended solely to provide information to the participants. Results derived by utilizing the information may vary and are not guaranteed. Neither TransWorld Trade Shows, nor the seminar presenters assumes any legal liability or responsibility regarding the content and examples presented.

All Seminars and Event Payments are Final at the Time of Purchase. Seminars and Events are non-refundable and non-transferrable. Attendees must be at least 10 years old. Kids between 10-15 years old need to have a copy of their birth certificate. Kids 16 and older need a driver's license or a government issued ID. A valid photo ID for every attendee is required for entry.

Absolutely NO recording devices permitted in any of our seminars!

INTERACTIVE ENTERTAINMENT SEMINARS

All seminars are available individually or in packages (see "Seminar Packages" tab).
  • Pre-show individual seminar price is $55/attendee through Thursday February 13th at 11:59pm CST.
  • On-site price from Friday February 14th is $65/attendee.
Thursday Interactive Entertainment Seminars
  • WORKSHOP: Breaking Boundaries - Business Growth Strategies in Interactive Entertainment
    Brian Lacertosa - Escape Games Inc and Javi Kalback - Portsmouth Escape Room
    Thursday 9:00am - 11:00am
    Room 131
    $110/attendee (pre-show)
    $130/attendee (on-site)

    Unlock the secrets to building a thriving business in the dynamic world of interactive entertainment! Whether you’re running an escape room, axe-throwing venue, or holiday-themed attraction, this seminar is your ultimate guide to sustainable growth and expansion. Learn how to identify emerging trends, create unforgettable experiences that keep customers coming back, and leverage creative marketing strategies to stand out in a competitive market. Discover the key components of diversifying your revenue streams, optimizing operations, and building a brand that resonates with audiences year-round. Perfect for owners and operators looking to scale, innovate, or simply refine their approach, this session will leave you with actionable insights to take your business to the next level.

    It’s time to break boundaries and redefine what success looks like in the interactive entertainment industry!

  • Future-Forward Fun: Lessons & Secrets of Evolving Through The Era of Active Entertainment
    Marty Parker - Bucket List Productions
    Thursday 11:15am - 12:00pm
    Room 131
    $55/attendee (pre-show)
    $65/attendee (on-site)

    Dive into the dynamic and ever-evolving world of active entertainment with the industry’s pioneer, Marty Parker, known as the Godfather of Active Entertainment. This engaging seminar will take you on a thrilling journey through Marty's illustrious career, from launching his first escape rooms to innovating with unique concepts like mud runs, tomato fights, Bubble Trucks, Axe Throwing, Bicycle Spin Art, Mini-luxury resorts and everything in between. Marty has not only tested the waters of immersive experiences but has also mastered the art of captivating audiences with activities that leave lasting impressions.

    In this session, Marty will go beyond storytelling to share actionable insights and strategies that have fueled his success. Learn the secrets behind his most successful Facebook ad campaigns—discover the precise phrases and structures he uses to drive massive ticket sales repeatedly. Additionally, Marty will unveil his "Plan B Mindset" strategy, a time-tested approach that reduces stress and accelerates the scaling of productions. This strategy ensures that you’re always prepared, making your business more robust and adaptable.

    Whether you’re an aspiring entrepreneur in the world of interactive experiences or an established professional seeking to expand your repertoire, this seminar offers invaluable lessons and inspirations. Join us to transform your bold ideas into reality, optimize your marketing efforts, and learn how to scale your ventures with confidence and creativity. Don’t miss this opportunity to learn from one of the masters of the industry and elevate your approach to active entertainment.

  • Driving Efficiency to Create Greater Employee Opportunity and Profitability
    Brendon Harbron - Escape Room USA
    Thursday 12:30pm - 1:30pm
    Room 131
    $55/attendee (pre-show)
    $65/attendee (on-site)

    When we maximize business outcomes it gives us opportunities…to do better for ourselves and the employees we highly value that make the business work. This discussion will look to see how we can do better with what we already have. We will discuss strategies and methods for the three different labor methods currently being utilized in escape rooms. We will examine operational efficiencies from booking platforms, credit card processing, payroll management, unemployment, insurance etc. finally we will discuss efficiencies in running adventures, such as scheduling, reset times, non one hour adventures, running multiple adventures and more.

    Then when successful at driving efficiency what can you do for yourself and key employees to improve their lives.

  • The Power of the Pivot: Matching Your Market for Success
    Aaron and Jessica Souza, Extreme Escape Redding, Extreme Escape Elevated, The Selfie Spot
    Thursday 1:45pm - 2:45pm
    Room 131
    $55/attendee (pre-show)
    $65/attendee (on-site)

    In a rapidly evolving market, adaptability is key to ensuring the growth and sustainability of your escape room business. This seminar will equip you with actionable strategies to pivot your business model effectively, optimize your marketing efforts, and expand your offerings—all while maintaining exceptional customer experiences. Learn from industry experts about diversifying revenue streams, managing operational costs, and creating unforgettable moments that keep players coming back. Whether you’re navigating challenges or seeking fresh inspiration, this session will provide the tools to thrive in an ever-changing landscape.

    Key Topics Discussed:

    • Strategic Business Pivoting:
    • Marketing Alignment:
    • Managing Staff for Success:
    • Boosting Income Streams:
    • Fostering Customer Loyalty:
    • Adding Engaging Interactive Experiences:

    This seminar is designed for escape room owners at all stages, providing insights and tools to future-proof their businesses while captivating customers

  • Expanding Into Escape Games: Strategies for Success
    Joe King- Seattle Escape Rooms,Tino Pascuzzi - Sanctuary Escape, Dwayne Sanburn &Taylor Juneau-13th Gate Escape and Scott Simmons-Bold Escape Rooms
    Thursday 3:00pm - 4:00pm
    Room 131
    $55/attendee (pre-show)
    $65/attendee (on-site)

    Are you ready to break into the escape game industry? Join experienced owners and designers who have successfully incorporated escape rooms into their businesses. Discover proven strategies, creative insights, and practical tips to expand your offerings, captivate new audiences, and boost your revenue. This interactive seminar will be held in a Q&A format, so bring your questions and get personalized advice to elevate your attraction to the next level!"

  • WORKSHOP: Hands On Design - Puzzle Creation Workshop
    TBA
    Thursday 4:15pm - 5:45pm
    Room 131
    $80/attendee (pre-show)
    $95/attendee (on-site)

    Description Coming Soon

Friday Interactive Entertainment Seminars
  • Workshops: From Basics to Brilliance: Building Custom Electronic Escape Room Props
    Aaron Souza - Extreme Escape Redding, Extreme Escape Elevated, The Selfie Spot Miles Dudley - Intrigue STL & Hessian Manor Michael Goff - Mystery Manor, Escape Unknown, Intrigue Little Rock
    Friday 9:00am - 11:00am
    Room 131
    $110/attendee (pre-show)
    $130/attendee (on-site)

    Unlock the secrets of creating engaging, electronic escape room props in this all-in-one, hands- on workshop. Whether you're a beginner eager to build your first interactive puzzle or an experienced designer ready to tackle multi-input, multi-output props, this session has you covered.

    Participants will start with the fundamentals of wiring and circuitry to build a simple prop with a single output (e.g., positioning five trophies to unlock a mag lock). From there, you’ll progress to advanced techniques, constructing a sophisticated prop with multiple inputs and outputs, such as triggering a mag lock, light, and sound simultaneously using RFID tags.

    Key Takeaways:

    1. For Beginners:

    • Learn the basics of voltage, wire compatibility, and safe wiring.
    • Step-by-step guidance on connecting inputs (sensors, switches) to outputs.
    • Hands-on practice with tools to create a simple working prop.
    • Troubleshooting tips for reliable prop functionality.

    2. For Advanced Participants:

    • Explore advanced wiring techniques for multi-component integration.
    • Work with RFID sensors, lights, sound modules, and video triggers.
    • Program logic for seamless interaction between inputs and outputs.
    • Discover creative ideas for multi-sensory puzzle integration.

    This workshop is ideal for escape room owners, designers, and enthusiasts. Beginners will leave with confidence to build basic props, while advanced participants will gain the skills to design intricate, multi-functional props that elevate gameplay. Walk away with resource lists, troubleshooting strategies, and the ability to build a fully functional prop that showcases your new skills!

  • How to Build Your Entertainment Empire: Creating Strong Pillars From Your Existing Foundation
    Stephen Kristof - 60 to Escape
    Friday 11:15am - 12:15pm
    Room 131
    $55/attendee (pre-show)
    $65/attendee (on-site)

    Join attractions industry expert Stephen M. Kristof for a one-hour seminar on diversifying and scaling your entertainment business. Drawing from his experience managing renowned attractions like 60 to Escape, Kristof's Entertainment Center, and the award-winning Realm of Terror Haunted House, Stephen will share strategies to build strong leadership and expand your ventures. Learn how to leverage your existing assets, foster innovation, and create a sustainable vision for growth. This session is perfect for entrepreneurs ready to transform their foundation into a thriving entertainment empire

  • Setting the Scene in 60 Minutes: Demystifying the Design Process
    Matt Lipke, Aaron Stolicker & Evan Stolicker - Dark Hollow Productions
    Friday 12:30pm - 1:30pm
    Room 131
    $55/attendee (pre-show)
    $65/attendee (on-site)

    A blank room got you struggling with where to start? Your existing rooms in need of a little punch up? Kickstart your creativity as we break down some of our favorite faux finishes, prop plus-ups, and touch on the core elements of what creates a strong visual theme. Using real-life case studies of past work as well as live demonstrations, we'll pull back the curtain on a variety of scenic and lighting techniques that provide a professional level of finish for a budget-conscious beginner.

  • Punch Above your Weight Class: How to build a powerful brand in a small market.
    Benito Suppa, Durham Escape Room
    Friday 1:45pm - 2:45pm
    Room 131
    $55/attendee (pre-show)
    $65/attendee (on-site)

    Unlock the power of small markets with industry expert Benito Suppa in this compelling seminar. This session is designed for business owners and entrepreneurs eager to amplify their market impact and craft a commanding brand presence, regardless of market size. Benito will unveil proven strategies for differentiating your business, understanding and exploiting unique market dynamics, and maximizing local appeal.

    The highlight of the seminar will be “The Honest Conversation Every Owner Needs to Have with Themselves,” where Benito will guide participants through essential self-assessment and strategic alignment critical for thriving in compact markets. This is an unmissable opportunity to learn from a seasoned expert how to leverage your small market characteristics to build a powerful, respected brand. Elevate your business strategy and discover how to turn local limitations into your most significant assets. Join us and transform your approach to achieve remarkable success in your niche market.

  • Unlock the Magic: How to Harness Storytelling to Elevate Your Business
    Emma Oliver, Emma Oliver Creative
    Friday 3:00pm - 4:00pm
    Room 131
    $55/attendee (pre-show)
    $65/attendee (on-site)

    Maximize your venue’s potential and unlock the secrets of story for crafting unforgettable seasonal experiences. In this immersive workshop, you’ll explore the power of storytelling and the strengths of your venue to elevate attractions across all seasons—from spine-tingling themes to heartwarming holidays. Learn how compelling narratives paired with intelligent design immerse guests, enhance interactivity, and simplify seasonal transitions. Then discover practical strategies to let your space do the storytelling, utilizing natural features to create cost-efficient magic that feels effortless. Whether you’re crafting chills or cheer, this session will equip you with tools to create seasonal attractions that captivate, connect, and leave a lasting impression on every guest.

  • Escape Room Gameplay/ How to incorporate an amazing blend of physical, mental and high-tech puzzles to create the Ultimate Escape Game!
    John Denley - Escape Room International
    Friday 4:15pm - 5:15pm
    Room 131
    $55/attendee (pre-show)
    $65/attendee (on-site)

    What goes into making an amazing Escape Room? In this seminar we will dive right in and share with you how to create an immersive escape room adventure that will delight and amaze your patrons! Let me share years of game design and buildout experience from around the world. We will go over puzzle types, game flow and many design examples. We will explore the most successful themes, the reasons behind their popularity, and highlight common pitfalls to avoid!

Saturday Interactive Entertainment Seminars
  • Unlocking Tomorrow: The Past, Present, and Future of Escape Room Experiences
    Matt Ames - Barnco Entertainment LLC
    Saturday 10:15am - 11:15am
    Room 131
    $55/attendee (pre-show)
    $65/attendee (on-site)

    This engaging session will explore the evolution of the escape room industry, diving into its roots, current trends, and where it’s headed next. Beginning with a look at the origins and early successes that shaped the industry, the talk will transition into an analysis of the present landscape, highlighting key trends, market data, and insights from industry leaders. It will culminate in an exploration of the future, examining how customer expectations, emerging technologies, and evolving business models will shape the next generation of escape rooms. Attendees will leave with actionable insights on staying ahead of the curve, innovating their business approaches, and creating experiences that captivate tomorrow’s customers.

  • Beyond Boundaries: Pioneering New Frontiers in Interactive Entertainment
    Scott Swenson - Scott Swenson Creative Development
    Saturday 11:30am - 12:30pm
    Room 131
    $55/attendee (pre-show)
    $65/attendee (on-site)

    “Interactive” is currently one of the most popular buzzwords in the Entertainment Industry, but this word has so many definitions. This session will discuss some of these definitions while exploring the rapid growth and the potential future of interactive performance. This trend reflects the growing popularity of live entertainment where guests actively participate rather than passively watch. Examples and case studies from theme parks, museums, independent attractions and even Broadway theatre will illuminate the power and potential of this exciting theatrical trend. Some interactive entertainment requires high tech while other forms are nearly “tech-free”. This spectrum will be discussed to help participants find the best solutions for their needs. By the end of the class, participants will be armed with both theory and practical takeaways that will help them integrate the right interactive elements for their attraction.

  • 50 Tips & Tricks that every Interactive Business Owner Needs to Know!
    Deanna Fleming - Mystery Manor, Escape Unknown, Intrigue Little Rock, Benito Suppa - Durham Escape Room and Jessica Souza - Extreme Escape Redding, Extreme Escape Elevated, The Selfie Spot
    Saturday 12:45pm - 1:45pm
    Room 131
    $55/attendee (pre-show)
    $65/attendee (on-site)

    Ready to level up your interactive entertainment venture? In this rapid-fire session, we’ll dish out 50 must-have insights and strategies for owners of escape rooms, axe-throwing venues, holiday attractions, and everything in between. From cutting-edge marketing hacks and crowd-pleasing content ideas to essential operational efficiencies and staff management techniques, you’ll walk away equipped to tackle any challenge. Whether you’re just starting out or aiming to sharpen your edge in a competitive market, these tips and tricks will supercharge your success and help your business stand out. Don’t miss this chance to streamline your operations, boost your profits, and keep your customers coming back for more!

  • Bringing Worlds to Life: Working with Licensed IP in Immersive Attractions and Escape Rooms
    Seth Wolfson - Hourglass Escapes/Attractions Tomb Raider Experience Seattle
    Saturday 2:00pm - 3:00pm
    Room 131
    $55/attendee (pre-show)
    $65/attendee (on-site)

    An overview on the pros and cons of working with licensed IP for your Escape Room or Immersive Attraction with a focus on what you should expect from conception to opening. From the owner and creative director of the Evil Dead 2 and Arkham Horror Escape rooms and The Tomb Raider Experience Seattle

  • Workshop: From Floor Mat to Fabrication: EVA Foam for Costuming, Prop Making, and Beyond
    Matt Lipke, Aaron Stolicker & Evan Stolicker - Dark Hollow Productions
    Saturday 3:15pm - 5:15pm
    Room 131
    $110/attendee (pre-show)
    $130/attendee (on-site)

    Have an idea where metal, wood, or plastics just won’t cut it? EVA foam may be your solution! Learn the techniques cosplayers have been using for years and how you could integrate EVA foam fabrication into your haunt’s costuming, scenic and beyond! Follow along as we cover the basics of foam fabrication such as material safety, patterning, and adhesives, all the way up to more advanced finishing, sealing, and mixed media applications. With plenty of visual aids and previous projects on display we will take you from start to frightening finish on a project to demonstrate the ease and speed of this versatile material.

All TransWorld Trade Shows Interactive Entertainment Show seminars are intended solely to provide information to the participants. Results derived by utilizing the information may vary and are not guaranteed. Neither TransWorld Trade Shows, nor the seminar presenters assumes any legal liability or responsibility regarding the content and examples presented.

All Seminars and Event Payments are Final at the Time of Purchase. Seminars and Events are non-refundable and non-transferrable. Attendees must be at least 10 years old. Kids between 10-15 years old need to have a copy of their birth certificate. Kids 16 and older need a driver's license or a government issued ID. A valid photo ID for every attendee is required for entry.

Absolutely NO recording devices permitted in any of our seminars!

EVENT REGISTRATIONS

Wednesday February 26, 2025
  • TransWorld’s Networking Night Out!
    Wednesday 7:30pm - 11:00pm
    Holiday Inn - Ballroom
    $75/attendee (pre-show)
    $90/attendee (on-site)

    This is a networking event you won’t want to miss! Join us for an exciting evening filled with networking opportunities, where round table topics will cover a wide range of industries, including Halloween, Christmas, Interactive Entertainment, and more! Connect with the TransWorld Advisory Boards and fellow attraction owners as TransWorld hosts a night dedicated to relaxed and productive roundtable discussions. This is not your typical party; it has been thoughtfully designed with the needs of attraction owners in mind! The event aims to expose you to individuals across all phases of business, allowing you to make valuable connections and share insights to enhance your operations. Don’t miss this chance to expand your network and exchange ideas in a supportive environment!

    Please note dinner will only be served from 7:30pm-9:30pm

    Here’s how it will work: Each table will have a set of topics (yes, you will change throughout the night); you freely join a topic table that interests you and your business, ask questions, get answers and build business relationships with operators just like you!

    Networking table topics will cover all industries (Halloween, Haunt, Christmas, Interactive Entertainment and more!*) and will include (but not be limited to) the following topics:

    • Marketing
    • Getting Started in the Industry
    • Day to Day Business
    • Scenic and lighting design
    • Tech Talk
    • Customer Service
    • Booking Software and Ticketing
    • Corporate and Special Events
    • Puzzle & Game Design
    • Ask The Expert
    • Immersive Environments
    • Expansion
    • Management and Employees
    • Buying and Selling
    • Partnerships and Collaborations
    • Open Conversation

    *Each table will have 1-3 topic-specific facilitators who will keep the conversation focused.

    Seating is extremely limited so register ASAP!

Thursday February 27, 2025
  • City Museum Party
    Thursday 7:30pm - 11:30pm
    City Museum, 750 N 16th St.
    $60/attendee (pre-show)
    $75/attendee (on-site)

    City Museum Party

    The always-popular City Museum party is back and is completely private! Join us for an evening of fun with friends and fellow attendees as we enjoy the entire museum to ourselves. Your ticket, which is valid for purchases made on or before February 20th, includes your choice of a delicious hotdog, a large hot pretzel, large popcorn, nachos, or a slice of pizza. You can redeem the pretzel and hot dog at Guard Dogs on the 2nd floor, popcorn at Baby Elephant on the 3rd floor, nachos at Beatnik Bob’s on the 3rd floor, and pizza at Lizard Lounge on the mezzanine level. Additionally, we will provide complimentary soda for all guests. Don’t miss out on this exclusive event!

    NEW for 2024: The Science of Guinness World Records exhibit in Architecture Hall.

    DJ Psych Jam from Basement of the Dead playing music on the 3rd floor in front of the castle between 7:30 pm-11:30pm

    Cash bars will be available in the following locations from 7:30pm-11pm:

    • The Cabin Inn – Full Bar (1st Floor)
    • Lizard Lounge Bar -beer, wine & soda (mezzanine level)
    • Baby Elephant – canned cocktails, beer (3rd Floor)
    • Architectural Hall – Cowboy Bar, Full Bar (3rd Floor)
    • Beatnik Bob’s – Full Bar (3rd Floor)
    • Castle Bar –  Alcohol, no soda (3rd Floor near DJ)
    • Overflow Cafe Bar on the 4th floor (beer, frozen drinks and coffee)
    • The FearWorm drink will be available at: Beatnik Bob’s, Cabin Inn and the Cowboy Bar in Arch Hall
    • Bar locations subject to change.
    • City Museum reserves the right to shut down any bars early or stay open later depending on the flow of business
    • Last call is 30 minutes prior to the end of the event.
    • Food and snacks available for purchase
    • Lockers available for $8 on the 1st Floor and 3rd Floor to store any personal items
    • There will be first-come, first-served coat racks in front of Cabin Inn
    • FREE parking in the main lot for up to 80 cars

    Sponsored by FearWorm Hauntvertising & TicketLeap.

Friday February 28, 2025
  • Interactive Entertainment Game: “The Speakeasy: A Night of Intrigue and Power”
    Friday 5:30pm - 7:30pm
    Adventures of Intrigue, Located in Jefferson Underground, 2400 S. Jefferson Ave, St. Louis
    $50/attendee (pre-show)
    $65/attendee (on-site)

    Adventures of Intrigue, Located in Jefferson Underground, 2400 S. Jefferson Ave, St. Louis
    Step into a world shrouded in mystery and ambition with “The Speakeasy” at Adventures of Intrigue St. Louis. This isn’t just any gathering; it’s the crime of the century! The influential Caruso family is in turmoil following the shadowy assassination of their patriarch, George Caruso. Now, the heirs are locked in a fierce battle for control of the sprawling crime empire, and the power to shape the underworld is up for grabs!

    As a distinguished guest among the city’s most influential figures, you find yourself thrust into the heart of this power struggle. The night promises to be filled with suspense and high stakes as you mingle with the Caruso heirs, each vying to gain your favor and secure their position as the new godfather of crime. Will you influence the outcome or stand back as secrets unfold?

    Don your finest 1920s attire and join us for “The Speakeasy,” where curiosity meets crime in an immersive experience that will test your alliances and sharpen your instincts. Make your choice wisely, as every decision could tip the balance of power. The future of the Caruso dynasty hangs in the balance—be part of the legacy at Adventures of Intrigue St. Louis.


  • TransWorld’s Christmas Show presents: Christmas Around the World
    Friday 8:30pm - 12:00am
    Holiday Inn Ballroom
    $60/attendee (pre-show)
    $75/attendee (on-site)

    Join us for “Christmas Around the World”, TransWorld’s Christmas Show Party, a beloved industry tradition that never fails to enchant! This year, we invite you on a captivating journey celebrating the diverse ways Christmas is observed around the globe. Immerse yourself in an unforgettable themed experience featuring delightful international food, festive drinks, and spirited games that embody the joy of the season. Discover how different cultures make this holiday truly special and create cherished memories with colleagues and friends. Don’t miss out on this seasonal adventure! Sponsored by TicketSpice & Boscoyo Studio.

  • The Vampire Circus
    Friday 7:30pm - 9:15pm
    Act One 7:30pm – 8:15pm | Intermission 8:15pm – 8:30pm | Act Two 8:30pm – 9:15pm | Ferrara Theatre in America’s Center
    PRE-SHOW: $50 General Admission | $60 for Premier seating
    ON-SITE: $65 General Admission | $75 Premier seating

    Vampire Circus

    Experience a mesmerizing live show that takes you on a spirited journey through an eerie, abandoned cemetery, where a remarkable circus springs back to life. The Vampire Circus immerses you in a whimsical world inhabited by an eclectic cast of eccentric characters and exceptional acrobats. This visually stunning spectacle unfolds within a surreal acrobatic fantasy universe, where the enchanting chaos gradually transforms into a jubilant celebration. Prepare to be captivated by an unforgettable performance that blurs the line between reality and imagination! Sponsored by TicketSauce.

Saturday March 1, 2025
  • TransWorld Halloween & Attractions Show Presents its first ever Zombie Prom
    Saturday 8:00pm - 12:00am
    America’s Center – Ballroom
    $45/attendee (pre-show)
    $60/attendee (on-site)

    Zombie Prom

    Get Ready for the ultimate nostalgic night! Join us for our first-ever Zombie Prom, a spine-tingling celebration that promises to be the biggest party of the year! This is your chance to step into a night filled with thrills, chills, and plenty of high school memories… with a gruesome twist! Prepare to be transformed at our professional makeup stations, where talented artists will help you achieve your best zombie look! Enjoy appetizers & prom-themed drinks, then take to the dance floor as our DJ spins both eerie and nostalgic hits that will keep you moving all night long. Capture the memories with fun photo ops featuring creepy backdrops and props designed just for the occasion.

    We highly encourage all attendees to embrace their creativity! Whether you choose to deck yourself out in a spooky costume or stylish prom dress, express yourself! Additionally, we are partnering with a charity to collect gently used prom dresses or new dresses for young girls in need. If you have a dress to donate, we would love for you to bring it along!

    Join us for **Zombie Prom Night** and prepare for a monstrous good time! We can’t wait to see you there—let’s make this prom night one for the undead history books! Sponsored by TicketSpice & Froggy’s Fog Sponsored by TicketSpice & Froggy’s Fog 

All TransWorld Trade Shows Interactive Entertainment Show seminars are intended solely to provide information to the participants. Results derived by utilizing the information may vary and are not guaranteed. Neither TransWorld Trade Shows, nor the seminar presenters assumes any legal liability or responsibility regarding the content and examples presented.

All Seminars and Event Payments are Final at the Time of Purchase. Seminars and Events are non-refundable and non-transferrable. Attendees must be at least 10 years old. Kids between 10-15 years old need to have a copy of their birth certificate. Kids 16 and older need a driver's license or a government issued ID. A valid photo ID for every attendee is required for entry.

Absolutely NO recording devices permitted in any of our seminars!

TRANSWORLD HOLIDAY LIGHTING INSTALLER SERIES

  • L.I.T.E. LIGHTING INSTITUTE TECHNOLOGY EDUCATION
    Tuesday 10am-6pm
    Wednesday 9am-5pm
    Thursday 9am-1pm, Flamingo Bowl Party 5:30pm-7:30pm
    Friday 9:00am- 10:30am Town hall style meeting and wrap up
    $295/attendee (pre-show)
    $325/attendee (on-site)

    L.I.T.E. Lighting Institute Technology Education
    Unlock the key to success in the lighting industry

    Training and Educational Resources
    Sales and Marketing Support
    Wholesale Pricing on Lights and Materials

    Join us Feb 26, 27th and 28th for the BEST Seminars in The Architectural, Decorative and Seasonal Lighting Industry, All Lead by Seasoned Veterans Specific to the Trade!

    • Landscape Lighting Sales, Marketing and Installations Seminars.
    • Christmas Lighting and Decorating Sales, Marketing and Installations Seminars.
    • Business Development and Useful Tools Seminar.
    • Permanent RGB Lighting Sales, Marketing and Installations Seminars.
    • Learn how to ADD Profits to your Bottom Line by adding Lighting Services.
    • Numerous Seminars to Choose From! Attend Some or Attend Them ALL.
    • 2 Hour Social Event With Food, Drinks, Bowling, Networking and Fun Included on Thursday Evening.
    • Includes the TransWorld Show Floor Pass

    COST $295 (Before February 13th, after that date the cost is $325)

    Lighting Institute Technology Education

All TransWorld Trade Shows Interactive Entertainment Show seminars are intended solely to provide information to the participants. Results derived by utilizing the information may vary and are not guaranteed. Neither TransWorld Trade Shows, nor the seminar presenters assumes any legal liability or responsibility regarding the content and examples presented.

All Seminars and Event Payments are Final at the Time of Purchase. Seminars and Events are non-refundable and non-transferrable. Attendees must be at least 10 years old. Kids between 10-15 years old need to have a copy of their birth certificate. Kids 16 and older need a driver's license or a government issued ID. A valid photo ID for every attendee is required for entry.

Absolutely NO recording devices permitted in any of our seminars!

CLIPA CONFERENCE

All TransWorld Trade Shows Interactive Entertainment Show seminars are intended solely to provide information to the participants. Results derived by utilizing the information may vary and are not guaranteed. Neither TransWorld Trade Shows, nor the seminar presenters assumes any legal liability or responsibility regarding the content and examples presented.

All Seminars and Event Payments are Final at the Time of Purchase. Seminars and Events are non-refundable and non-transferrable. Attendees must be at least 10 years old. Kids between 10-15 years old need to have a copy of their birth certificate. Kids 16 and older need a driver's license or a government issued ID. A valid photo ID for every attendee is required for entry.

Absolutely NO recording devices permitted in any of our seminars!

SEMINAR PACKAGES

You'll have an option to purchase any of the passes below after you've verified your show registration.
  • Seminar Super Pass
    Thursday to Saturday
    $550/attendee

    Seminar Super Pass includes all* Seminars from Thursday through Saturday. The cost is $550 per attendee. Package is limited to the first 200 people. You do not need to preselect your seminars. Package is non-transferable; only 1 person can use this pass and it cannot be shared. Limited to one seminar per hour. You can NOT move from one seminar to another while the seminar is in session, doing this would disturb other attendees in the class. Photo ID required. *Excluded from this package: Thursday morning CHAOS safety seminar, L.I.T.E. Seminar Series, and ALL WORKSHOPS. They are sold separately.

You must be registered as an Attendee or Exhibitor before you can register for individual seminars, events, parties or tours. Exhibitors are provided a special link to sign up that is emailed out to each exhibitor.

Seminar 5-Pack
$300/attendee
Purchase the Seminar 5-Pack for $300 (applies to any one hour seminar, but excludes workshops). You must preselect your 5 seminars prior to Thursday February 13th at 11:59pm CDT to maintain this discounted price. Any unselected 5 pack seminars will be subject to an additional fee (if selected after the deadline) The Seminar 5-Pack is for any one hour seminar. The 5 pack cannot be applied to any other seminars or events. The package is non-transferable and non-refundable. Only 1 person can use this package; it cannot be shared. Photo ID required. The Seminar 5-Pack is ONLY available to purchase preshow (through 11:59pm CDT on Thursday February 13th) *Excluded from this package: Thursday morning CHAOS safety seminar, L.I.T.E. Seminar Series, and ALL WORKSHOPS. They are sold separately. Please note this package only includes 1 hour seminars.

You must be registered as an Attendee or Exhibitor before you can register for individual seminars, events, parties or tours. Exhibitors are provided a special link to sign up that is emailed out to each exhibitor.

All TransWorld Trade Shows Interactive Entertainment Show seminars are intended solely to provide information to the participants. Results derived by utilizing the information may vary and are not guaranteed. Neither TransWorld Trade Shows, nor the seminar presenters assumes any legal liability or responsibility regarding the content and examples presented.

All Seminars and Event Payments are Final at the Time of Purchase. Seminars and Events are non-refundable and non-transferrable. Attendees must be at least 10 years old. Kids between 10-15 years old need to have a copy of their birth certificate. Kids 16 and older need a driver's license or a government issued ID. A valid photo ID for every attendee is required for entry.

Absolutely NO recording devices permitted in any of our seminars!

The Free seminars do not require registration.

EARLY BIRD SEMINARS

FREE EXHIBITOR SEMINARS

Friday February 28, 2025
  • Frightening Changes Facing Owners in the Haunt Industry
    Timothy Gavinski, The Itty Bitty Book Series and Billy Groeneveld
    Friday 8:00am - 9:30am
    Room 120

    Description: Haunted houses across America are becoming a growing focus for lawsuits, with claims of negligence and premises liability at the forefront. The once-reliable assumption of risk defense is increasingly challenged by evolving negligence laws. For haunted attractions, even small operations, carrying liability insurance can make them attractive targets for litigation, as law firms pursue claims directly with insurance companies, leading to potentially large settlements. This legal strategy has already affected other industries, such as mud runs and roller skating rinks, driving insurance costs to unsustainable levels for all but the largest operators.

    The haunted house community must take proactive steps to understand and mitigate this growing risk. In this critical session, two industry veterans and expert witnesses will share their insights:

    • Billy Groeneveld, owner of the award-winning Enigma Haunt for 10 years, former Vice President of the Haunted Attraction Association, and a seasoned Chief Risk Officer with 30 years in the investment industry.
    • Timothy “Timmer” Gavinski, author of "The Itty-Bitty Book Series," former owner of the award-winning Wisconsin Fear Grounds for over 15 years, and past President of the Haunted Attraction Association.

    Both presenters are trained expert witnesses through the S.E.A.K. Expert Witness Training Course. Together, they will delve into the foundation of this alarming trend, examine potential insurance ramifications, and provide actionable strategies for developing risk assessment protocols to help haunted attractions prepare for legal challenges

Saturday March 1, 2025
  • Entering the Next Season with Awareness and Insight
    Panel: Moderator Ben Armstrong, Netherworld Haunted House, Timothy Gavinski, The Itty Bitty Book Series and Billy Groeneveld
    Saturday 9:00am - 10:00am
    Room 120

    This panel discussion serves as a follow-up to Friday’s seminar, "Frightening Changes Facing Owners in the Haunt Industry." That session addressed critical topics such as the alarming rise in lawsuits affecting the haunt industry, potential challenges with insurance companies, and strategies for developing protocols to protect your business. Moderated by Ben Armstrong, this session provides an interactive platform for haunt owners to ask questions, share personal experiences, and collaborate on proactive solutions to safeguard the industry. Panel members include industry experts Tim Gavinski, Billy Groeneveld, and others.

 

All TransWorld Trade Shows Interactive Entertainment Show seminars are intended solely to provide information to the participants. Results derived by utilizing the information may vary and are not guaranteed. Neither TransWorld Trade Shows, nor the seminar presenters assumes any legal liability or responsibility regarding the content and examples presented.

All Seminars and Event Payments are Final at the Time of Purchase. Seminars and Events are non-refundable and non-transferrable. Attendees must be at least 10 years old. Kids between 10-15 years old need to have a copy of their birth certificate. Kids 16 and older need a driver's license or a government issued ID. A valid photo ID for every attendee is required for entry.

Absolutely NO recording devices permitted in any of our seminars!